...growing your business through creative thinking
e-marketing
Internet marketing, also referred to as i-marketing, web-marketing, online-marketing, search engine marketing (SEM) or e-marketing, is the marketing of products or services over the Internet.
At Turquoise we use the unique quality of the Internet to bring your business, products and services to a global audience which gives businesses of any size access to the mass market at an affordable price.
Specific benefits of e-marketing include:
- Global reach – a web site can reach anyone in the world who has internet access
- Lower cost – a properly planned and targeted campaign can reach the right customers at a much lower cost than traditional marketing methods
- Trackable, measurable results – marketing by email or banner advertising makes it easier to establish how effective your campaign has been
- Personalisation – if your customer database is linked to your web site, then whenever someone visits the site, you can greet them with targeted offers
- One-to-one marketing – e-marketing lets you reach people who want to know about your products and services instantly